Today we are looking into a very strategic topic "how blogs can sky rocket your business profit" its strategic because it deals with 3 core systems
-Your business
- Profit Making
After reading this post from start to finish you should have succeeded in fusing this elements together to make you a successful entrepreneur.
The goal of every business is profit maximization. Without traffic, you wont be in that business. Quality service, passion and commitment are very crucial but profit is a motivating element of a successful business man.
How do we multiply sales using the power of the internet? How can blogs help create awareness? How can i connect my offline business with the internet? Do i need programmers to set up things for me?
What are blogs?
The word blog is gotten from the word "weblog"an online diary usually updated daily, weekly or as occasion demands.when you update web logs the latest article will appear at the top while the older article will slide down a little.that is a blog. Its just like a book were you write different articles everyday but the time you are publishing the article online
Different between website and blogs?
Websites and blogs are almost the same with few key differences. Which i will tell you
1. Blogs are updated with fresh document or articles almost everyday but websites are hardly updated. They have a static page with some few key pages.
2. Blogs are very good for search engine rankings:blogs get more attention from search engine than websites because websites are static but blogs are updated and search engine loves and depends on articles.
3. Comments functionality; Traditional websites lacks comments functionalities but blogs are built with communication and relationship in mind. You can go to a blog , read and write to the owners of the article what you felt about the contents on the blog. And the author can as well communicate back to you. But traditional website lacks that function.what you see is what you get (WYSIWUG)
I can continue telling reasons why blogs are more important than websites but because of space and time i will give you one more
4. Blogs are easy to manage; if you know how to send and receive mail then you can blog. Email and blogs have almost the same layout. Simply write your title and your post or contents and then send or publish. But websites are difficult to manage. You need to go learn php, java script and html codes which makes it very technical for an ordinary fellow.
5. I advice you to build blogs instead of websites "blogs can do everything a typical websites can will do but i doubt if websites can do all blogs can do"
So let our business build its web presence and start making more profit.if you want to build blogs, you can go with either blogger or word-press but i suggest you use blogger because of all its flexibility. We shall talk about this in details.
Who needs a blog?
-Everyone needs a blog
-Movie stars need blogs
-Football companies
-Banks
-Schools
-Consultants
-Restaurants
-Clubs and gaming shops
-Hair dressing saloon etc
Take your business to the next level. Do you have book shop? You can start selling more like amazon,clickbank,ebay and so on by taking your shop online
Advantages of blog to your business
1. Almost free to set up
2. Easy and efficient marketing tool
3. You get large audience
4. Can be a good passive income stream
5. Blogs are solid means of communications
Lets see a typical example of advantages of blogs
Mr a decided to take his fashion shop online. He succeeded in building a very beautiful blog with category page on the blog. He added good pictures of his products and every page or product has a description on them and how to buy.he started marketing the blog using both free and paid methods.
Even if visitors come to your blog and they don't buy, they can sign up for future updates of your blog and everyday, you will get people who are willing to buy or subscribe.
Send them a weekly news letter of new products, discounts and free products info in to their emails and phones.trust me you will start getting good sales, both online and offline.
Jide ogunsonya of ogbonge blog has written a comprehensive guide on blog setting up and monetization..click here to download for free.
How to market your blog?
You can use both free and paid method to market your blog. I advice that you consistently write reviews of things in your shop and publish them on forums,blogs and directories even offline through the print media. Traffic is key so work on getting more traffic and subscribers to your blog.
Start now; the more you are waiting, the more money you are loosing. I will end by giving you a definition of blogs according to yaro starek in the blog profit blue print
Yaro said
"Blogs are outlets for creativity
Blog influence people
Motivational resources
And sources of entertainment"
Blogs can be anything you want them to be and truly speaking its the cheapest and most reliable form of business marketing model in the world
If you enjoyed this post kindly let us know what you feel using the comment box.
To your blogging success,
Charles Emmanuel
Nairamind.com
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